Tuesday, March 21, 2006

A trailer for Little Miss Sunshine

by Nick
Just came out on the Apple website.

Trailer doesn't spoil much, a few jokes mostly. Looks very good. Can see why this was the big winner at Sundance. Can't really say if it will earn back all the money it cost (what was it, like $15 million?). Think it depends a lot on circumstance.

Release date is apparently July 28th, and from seeing what little there's available here, looks as if that if 40 Year Old Virgin didn't make Steve Carell a household name, then this just might.

Yay or nay, anyone?


Blogger LesterG said...

Maybe I was expecting too much from the buzz and selling price but it looks...ok. I'm assuming there's got to be something major they're leaving out from the trailer.

From a marketing angle: what is the selling point here? It's not a particularly original, funny or intriguing trailer. I'm assuming that the presence of Griffin Dunne-esque Steve Carell is supposed to be the main draw, but perhaps I'm mistaken.

I just can't see this trailer appealing to anyone that isn't already aware of the film and the buzz surrounding it.

3/21/2006 09:47:00 AM  
Blogger Brian said...

Doesn't do much for me, but I also get the feeling watching it that the marketing department didn't really have a clue what to do with it. Tone's not real even, and it centers mostly around one scene at the kitchen table.

So ... we'll see. I'm skeptical but not put off.

3/21/2006 10:54:00 AM  
Blogger jaydro said...

Wow, from what I remember from the coverage of the Sundance Festival with the clips of it and comments from people, it seemed pretty funny and interesting. This trailer almost totally kills my interest. The clips I remember had some energy and pizazz, and that's all been ground to a halt here. What an awful trailer. Makes me wonder what the movie is actually like.

3/21/2006 11:45:00 AM  
Blogger Nick said...

Hey, no one agrees with me! Wonderful.

Seeing it again, I think the trailer attracts me because of its oppositiveness. Like a magnet, where it is the minus and I am the plus.

Sort of like when you see a trailer where there is so much good stuff crammed in, you just know that you probably just saw all the good stuff from the movie.

Yeah, this felt like the opposite of that.

3/21/2006 11:38:00 PM  
Blogger Chris said...

I loved the trailer, actually, and I think the movie looks terrific. I am always appreciative when gay characters are shown as normal people and not grating, swishy stereotypes.

3/22/2006 11:42:00 AM  
Blogger Colin said...

I think the trailer looks okay, but I agree that this is the type of movie where a great trailer is really tough to make, and even then, a marketing department isn't going to get it right. That said, there's nothing in the trailer which makes me doubt the raves this film got at Sundance. I doubt that this will be another "Happy, Texas," which I actually liked, but which tanked commercially.

3/22/2006 11:48:00 AM  
Blogger LesterG said...

All I know is that Fox Searchlight's marketing team has their work cut out for them. Speaking of which: where is my "Borat" trailer?

3/22/2006 01:03:00 PM  
Blogger jaydro said...

The slow bursts to white screen killed it for me. I was just waiting for Peter Gabriel's "Solsbury Hill" to kick in, with a quote from a critic declaring it the feel-good movie of the year.

3/22/2006 01:33:00 PM  
Blogger LesterG said...

Exactly, haha. Once this approach fails, you know that Fox will probably end up marketing the film as a Steve Carell family comedy.

Maybe the poster will feature a clean-shaven Carell with the kid on his shoulders with some tagline like "out of The Office and onto the playground!"

3/22/2006 02:19:00 PM  

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